2020 Brief : Task 2

I am selecting Brief 1 for my media coursework as I already have experience with creating print media for an audio visual product however his time I will actually be making both instead of just the print media thus allowing me to create new skills in audio visual production and also have a good understanding of print media production. 

BBC 1 ITV 2

BBC 1: during the day the shows which appear on this channel are usually factual television, lifestyle or dramas such as shows like homes under the hammer and dramas which connotes to the target audience being older and more sophisticated high brow audiences like the middle class and men and women equally and also hosts the BBC news making this channel mainstream as is has a wide variety of shows creating a wide range of target audiences.

ITV 2: during the day the types of shows which appear on this channel consists of comedies, sitcoms and reality shows like superstore and dress to impress and at night shows like family guy airs thus making the target audience much younger than the BBC as more low brow shows airs on ITV 2.

Independent record label: an independently funded music label which is not connected to one of the big three labels (Universal,Sony and Warner)

Specialist record label:

18-34 succeeders: a target audience which consists of people who have high social statuses and who believe they deserve the best whether its from brands and products. They also are in control of their lives as they seek control in their lives.    

Paper 1 Section B: Radio Exam Question

The Radio industry has developed to target a larger audience with a wider variety of topics and to have a wide range of ages as radio has developed and moved to the internet through podcasts which are episodic shows one example of this is The Late Night Woman's Hour this podcast predominantly focuses at an audience of females of all ages as the host of the show is Emma Barnett who is a British broadcaster and journalist and the show consists of more feminine topics to appeal to a wide age range of female audiences for example "Lost Friends" and "Extreme Breast Feeding" also the podcast has multiple female guests from different backgrounds including health, science and entertainment to appeal to an even wide range of audiences. 

Another example of Radio audiences is Radio 4 which Late Night Woman's Hour appears on, Radio 4 is known to appeal to white middle aged middle class to upper class people as show like The Archers which is a British Soap Opera set in rural England and the characters initially being farmers thus appealing to an older predominantly white audience as radio has become a form of entertainment for older audiences as most younger audiences has moved to the internet and with this evolution of technology the BBC Radio shows are available to be listened to on the internet as well. BBC Radio 4 usually consists of drama, talk and news broadcasting as its target audience is older and more sophisticated.  

With the developments in Technology especially with the rapid succession of the development of the internet has made the radio become less and less popular with the development of the internet so radio has had to evolve which has lead to the surge of podcasts and the rapid success of podcasts. However the difference of podcasts to radio is that podcasts are usually pre-recorded and are edited to be anywhere from a hour to a few hours whereas radio is always live, with the popularity of podcasts this new form of radio broadcasts has pulled in a new audience as BBC Radio has made a wide range of podcasts bringing in a new wide range of audiences as podcasts usually has a niche target audience and as the BBC has many podcasts being available to be listened to on their website allowing this wide range of audiences to use their services.       

Radio: LNWH

History/Background: Late Night Woman's Hour is a spin-off from the long-running BBC Radio 4 daily magazine programme, Woman's Hour. It began broadcasting in 2015 on a limited basis but was so popular that it began to be a monthly basis until 2018 where it became a weekly podcast and is hosted by Emma Barnett (occasionally with founder Lauren Laverne) and features other female guests.

Themes/subjects covered: the subjects covered on the podcast are relevant to its female audience and used to be originally broadcasted at 11 pm which meant explicit conversations could be had but since it became a weekly podcast the show has become less explicit and controversial

Radio: BBC and Radio

Traditional and DAB: FM/AM services are still available in the UK. Some regional stations are now available nationally thanks to DAB which is Digital Audio Broadcasting. It is a digital radio service which is broadcast from a UK wide network of transmitters and increases their potential audience.

Interactive Radio: Interactive radio on your PC, smartphone or tablet lets you open a specific app which allows you to have more control over what you listen to. The app (dependent on the broadcaster) allows you to listen to previous content and access additional content.

Podcasting: popularised by the advent of the iPod era, they are episodic shows similar to how radio is broadcast and could be linked already existing radio shows, or standalone broadcasts 

Radio Categories: 

BBC Radio:                                          
.funded by license fee
.Does not air Commercials

National Commercial Radio: 
. Broadcasts Nationally 
.Gains Funding from commercials

National Brands: 
.Regional stations owned by 1 network group

Independent Local Radio:
.Specific to a certain region, not owned by a network group

Community Radio:
.Not for profit radio, funded by the local community

Hospital Radio:
.Broadcast in hospitals, funded by staff+volunteers 

Broadcasting is always live and can never be edited before it is released to the public but podcasts can be because they are usually always pre recorded and so can be edited before it is released. Another difference between Broadcasting and Podcasts is that broadcast usually a mass audience appeal for example BBC Radio 4 which broadcasts a wide variety of spoken-word programmes including news, drama, comedy, science and history thus appealing to a much older and higher class audiences where as Podcasts are niche and appeal to a specific audience for example Jacob Hawley: On Drugs is a very niche and specific idea thus appealing to a niche audience.

Commercial radio is different to Public Service Radio as commercial radio is primarily based on the practice of airing advertisements for monetary gain whereas public broadcasting which receives government subsidies have no advertisements interrupting the show.

the BBC is funded by the British public and its purpose is to inform, educate and entertain their audiences, their vision is to be the most creative organisation in the world as they have many different genes of radio, television shows and news to create this vision. The values which the BBC follows is true which is the foundation of the BBC they are independent, impartial and honest, the audience is at the heart of everything they do, they take pride in delivering quality content and value for the money which the Public pays to fund them, they celebrate diversity in their company and respect each other so everyone can do their best. 

The BBC broadcasts nationally through television as the BBC television channels broadcasts are one of the most viewed channels as it has a wide range of content like BBC 1 which mainly focuses on News 

Assassin's Creed 3 Liberations Case Study

Assassin's Creed 3: Liberations is an action-adventure stealth game which was created for the handheld console PS Vita in 2012 and was exclusive to the console until 2014 when it was re released  as Assassin's Creed: Liberation HD for the PlayStation 3, Xbox 360 and Microsoft Windows and in March 2019 by Ubisoft having a multinational development which is ordinary for large game studios. The game was remade as a part of the Assassin's Creed 3 Remaster which was on the PlayStation 4,  Xbox one and Microsoft Windows and this remaster was redesigned to operate with 4K HDR/enhanced visuals and it was released for the Nintendo Switch in May 2019. 

Assassin's Creed 3 Liberations sticks to the conventional formula of the previous titles being an open world game set in the 1700s in New Orleans as you take the role of an African-French Aveline de Grandpré which was the first female minority protagonist subverting the typical depiction of women in media especially video games being a strong character . She attempts to stop the Templars gaining control of New Orleans towards the end of the French and Indian War, and the game consists of you seeking out and eliminating the mysterious leader of the group in their operations. The game is in the third person perspective and focuses on combat and stealth abilities to complete your objectives like other titles however this game had a new mechanic due to the console exclusivity the PS Vita's touchscreen and rear touch pad, cameras and gyroscope and these were used for features like chain kill combat and pickpocketing.

Video games are culturally and financially significant across three major territories (Japan, Europe and the USA) and with the release of Assassin's creed 3 on The PlayStation 3 Assassin's creed 3 Liberations was released on the PS Vita simultaneously attempting to have maximum impact on the major markets to maximize profits. The PS Vita was an attempt to target the mobile gaming demographic having similar features as smart phones like Wi-Fi, Bluetooth and 3G. 

According to Jenkin's fandom theory fans of a media product can turn it into a social activity allowing fans to create their own communities thus keeping the product relevant and this is shown in Assassin's creed  Wiki going in depth on the game and its background being written by fans helping build a community for fans of this game franchise.     

 

 

Video Games Research

(1970-1975) simplistic games (black and white colour graphics, either single-channel or no audio) (1972): Atari's Pong was initially released and was one of the earliest arcade games.

(1976-1983)- second generation of games/consoles games now had AI simulation, ROM cartridges for storing games allowing multiple games to be playable on one console and basic colour graphics.

(1978-1982)Golden Age of arcade video games- video games were well established in the U.S. coin operated amusement industry.
(1978)- Space Invaders created by Midway was the template for the Shoot 'em up genre and being the first game to regulate play by lives instead of a timer or set score and was also the first game to confront the player with targets that fire back.

(1980)-Pacman the first game to have a character and the enemies were not random a.i they had character.

(1985)- Super Mario Bros was released

(1980s)- early online gaming by using dial up internet like midi maze and doom in (1993)

(1983-1995)- third generation of games/consoles- games were now in 8-bit and the earliest console like this was the Nintendo family computer "Famicom" and games such as The Legend of Zelda and Final Fantasy were created during this era.

(1987-2004)-Fourth generation of games/consoles- consoles were now in 16-bit the console Super Nintendo entertainment system (SNES) the game Sonic the Hedgehog was released in 1991 and rivalled the Mario bros series

(1993-2005)-Fifth generation of games/consoles- these consoles were in 32-64 bit and consisted of consoles like the playstation and the Nintendo 64 and games like resident evil (1996) and